Selected work

From judgment to landing

Each case shows the judgment we started from, the client's situation, and the compliant landing outcome. Identifying details redacted with consent.

Technology

Tech Company Establishes Dubai Regional HQ

A leading Chinese smart hardware company planned to use Dubai as a hub for the Middle East and North Africa. Key challenges included choosing the right free zone (DMCC, IFZA, and JAFZA each with trade-offs), lengthy bank account opening timelines with high rejection rates, and unclear Corporate Tax (CT) and VAT compliance requirements.

Mr. Zhang · Head of Middle East, Tech Company

Healthcare

Healthcare Company Middle East Business Study Tour

A leading Chinese medical device company planned to expand into the Middle East but lacked understanding of local healthcare industry access policies, distribution channels, and compliance requirements. The executive team needed an intensive study tour of the UAE and Saudi healthcare markets to assess market entry feasibility.

Mr. Liu · VP, Medical Device Company

Consulting

Consumer Brand Middle East Market Entry Strategy Consulting

A well-known Chinese consumer electronics brand wanted to enter the Middle East market but faced multiple uncertainties: unclear whether to start in UAE, Saudi Arabia, or pursue a multi-country approach; lack of first-hand data on consumer preferences, competitive landscape, and channel structure; and no internal team experience with Middle East legal and tax environments.

Mr. Chen · Head of Overseas Business, Consumer Electronics Brand

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